Courageous Persuaders

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Please check back for next year’s contest.
See the winning PSAs for this year’s contest below!

COURAGEOUS PERSUADERS
VIDEO CONTEST

Sponsored by The Detroit Auto Dealers Association with Special Support From GM

What

The Courageous Persuaders competition encourages high school students to create 30-second television commercials on the importance of safe driving.

The program consists of three main categories:

  • impaired driving,
  • distracted driving, and
  • safe driving

Why

Raise awareness and changing attitudes towards dangerous driving issues facing young adults, while middle school students learn safe driving habits before getting behind the wheel.

How

Create a 30-second television commercial on the importance of safe driving

Who

The competition is open to continental US high school students in grades 9-12. Teachers and principals, school audio/visual departments, parents and community leaders are invited to lend support by sharing their equipment and encouragement and promote the program as a unique scholarship competition that is both challenging and fun.

Judging 

Middle school classrooms review and judge the videos to determine the scholarship winners. Scholarships of up to $2,000. will be awarded. 

When

Entry deadline is March 11, 2024

 

Past Winners
2024
Grand Prize: Dangers of Distracted Driving

Kale Wood, Caleb Lim, and Cooper Cuya
El Dorado HS
Placentia, CA

“Safety Over Sound”

0:30
2024
Grand Prize: Passenger Empowerment

Margaret Wang
Corona del Sol HS
Tempe, AZ

“Porple the Perfect Passenger”

0:30
2024
Grand Prize for Impaired Driving

Keona Agor, Caitlyn Nunez, and Ty Nguyen
El Dorado HS
Placentia, CA

“Last Drive”

0:30
Off